Your online business, Part 3

Last time we left off here: "However, all is not lost or gloom and doom! The point and purpose of these articles is to 1. Make you aware and then 2. Show you how to analyze so you can 3. Pick the great opportunity and affiliate sites out there worthy of your time, effort and money."

This is where logic kicks in. Every business in our know Universe is subject to basically the same principles: 1. You have costs and overhead 2. Your profits come from a positive difference between costs and sales 3. How you treat your customers/members and affiliates have a direct impact upon the health and longevity of your business as do 4. Your moral and ethical business practices as a whole.

So, there you are, lured by promises of a site. Time to analyze. You must review every point of a site, test it and make sure it makes sense and does not contradict another claim or statement. To do this, you are going to use a very simple and basic logic formula: t + t + t = t or true + true + true = true. In order for a site/opportunity to add up every thing must be true! It is simply impossible to have true overall statements if any element of the statement is false. Period.

You find a site that offers you 1. free membership. You need to test that statement by reading the FAQ, perhaps continuing on to the sign up page. If you then find in the FAQ or at the sign up page you must now PAY SOMETHING, this statement is false. This is not free, it was a ploy to get you to sign up for something probably to harvest your email, or to lure you into making a payment. When I see this, I need go no further. This site is a complete waste of my time.

Site has free membership, is free and you sign up for it only to discover: 2. You must upgrade, upbuy or purchase something to benefit from the site. More waste of time. And deceptive. Tell me upfront what it costs to benefit: do not waste my time luring me with promises of free membership which is essentially useless. This is a false statement and renders the entire site false and not worth your time.

3. Site tells you that you will not have to sell or promote to earn. ??!! How does any one figure this? Now, if you are talking about some online banking investment thing like a certificate of deposts or savings account, yes, ok that can happen. You do not see very many of these as sites offering cds and savings accounts must be registered and secured within the banking industry of some country!! Off shore does not count here. Otherwise, any business you invest in involves goods and or services and promotion to bring customers to your offered goods and or services. ANY SITE WHICH TELLS YOU OTHERWISE IS LYING. Also called "smoke and mirrors."

These are three facts to consider this article...next time we discuss the "repeaters" and how to investigate and then avoid those.

- Cherie Halliday
http://www.xtreamsurf.com